Pawry Horahi Hai – Why did it Get so Popular?

0
241

A few months ago, Yashraj Mukhate’s “Rasode Me Kon Tha” Video gained immense popularity amongst the masses on either side of the border. People were making memes and sharing the content everywhere.

However, there is some viral content that gets social media users to follow and recreate the content. This is what sets apart the content that stirs the media.

Now, the latest viral video “Pawry Horahi Hai” has given immense fame to its creater Dananeer Mobeen. Her followers have exponentially increased, we are seeing her in PSL matches, and we might see her in other media channels too.

Yashraj Mukhate’s remix of Pawry Horahi Hai was one of the reasons of her immense popularity and exponential followership. The remix led actors from India to follow suit and make videos. Yashraj’s video also gained him the fastest 2 million views!

His video was captioned as:

“From today, I will not party, I will just pawri. Because there’s more fun is pawry than party.”

Netizens from both India and Pakistan have started making videos of the same pattern and hashtag #PawryHorahiHai and #Pawryhoraihai is trending on Twitter.

People of all ages are giving their own twist to the video and following the bandwagon.

While Mukhate’s “Rasode Me Kon Tha” video got 4.8 million views, his pawry horahi hai remix video has gotten 31 million views in just a week.

Celebrities including Sidharth Malhotra, Randeep Hooda, Sahid Kapoor, Deepika Padukone, and Vijay Varma have given their own quirky twists to the video.

Mukhate says that his spontaneous work is more appreciated and “click” with the audience compared to those in which he puts in a lot of effort.

He also sent the video to Dananeer Mobeen, the original creator. He said that, “She really liked the video and danced to it too. I got to know that she spoke in that way intentionally which is great. She was expecting it to become a meme.”

From a few thousand followers, Dananeer has also amassed 1 million plus followers on Instagram in a few days.

“I am very excited and overwhelmed at the same time! I am very happy that you are enjoying my video so so much”, Dananeer said in her video message for her followers.

Because of Mukhate’s video, Dananeer has gained fame on both sides of the border. It is the beginning of PSL season 6 in Pakistan in which she has joined the Peshawar Zalmi squad as a brand ambassador.

The beautiful lady looks great in Zalmi’s yellow colors and Pashtun cap.

Peshawar Zalmi’s owner Javed Afridi has also appointed Esra Bilgic, the Turkish star from the popular Turkish drama Diriliş: Ertuğrul, Mahira Khan, and Hania Amir as brand ambassadors of Peshawar Zalmi. This reveals the popularity that this young lady has gotten to be appointed as a brand ambassador along with these big names in the showbiz.

Dananeer became a sensation overnight and has become an inspiration for the ladies too. Ladies are inquiring about her outfits, jewelry, and shoes on social media. Who knows, soon we might see her in lawn ads?

Popularity and Criticism go Hand in Hand

The Instagrammer also got a lot of criticism and people highlighted how these types of nonsensical videos get fame. They state that the masses are not concerned about the real issues.

Many state that this is not talent and should not be appreciated. It did not have hard work behind it, so it is not something to be proud of.

Many have stated that she just rose to fame because of her looks and makeup and that the reality is very different from what is being portrayed on screen.

A Twitter user compared her makeup and without makeup look.